oatmeal Trends

Highlights

Top 4 restaurant dishesSee More Most popular oatmeal dishes in restaurants
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with oatmeal
#1peanut
#2sweet potatoes
82.87%
#3pie apples
78.56%
#4quinoa
63.04%
#5nut butter
62.28%
#6vanilla
54.91%
#7steel cut oats
53.77%
#8granola
50.71%
#9caramel
38.53%
#10almond butter
31.61%
Restaurants Percentage of restaurants that serve oatmeal

9.02%

13,785 of 152,871 Restaurants
Online Recipes Percentage of all online oatmeal recipes

0.89%

12,731 of 1,431,592 Recipes

Overview

oatmeal Growth Over Time How oatmeal has risen or fallen in popularity over the past year
Nov '17Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.050.10.150.20.250.30.350.4
Year Over Year OATMEAL growth or decline vs one year ago
1.14%
Yearly Eating Frequency Average yearly consumption of oatmeal per consumer
2.37
Share of Plate The percentage of the average American diet that oatmeal represents
Eat in vs Eat out The popularity of oatmeal at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve oatmeal

9.02%

13,785 of 152,871 Restaurants
Online Recipes Percentage of all online oatmeal recipes

0.89%

12,731 of 1,431,592 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for oatmeal, as well as the food and beverage combinations trending and fading over the past year

grains Trends Highlights the most popular grains ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1oats
74.28%
#2granola
9.17%
#3oat
8.95%
#4quinoa
2.65%
#5steel cut oats
2.22%
#6rolled oats
1.48%
#7quaker oats
1.26%
Fastest Rising grains Ingredients
#1rolled oats
#2quinoa
63.04%
#3steel cut oats
53.77%
#4granola
50.71%
#5quaker oats
9.10%
Fastest Falling grains Ingredients
#1oat
22.61%
#2oats
5.98%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
60.55%
#2cinnamon
20.09%
#3cacao
6.34%
#4vanilla
3.84%
#5pumpkin spice
3.51%
#6matcha
3.3%
#7cocoa
2.36%
Fastest Rising spices and herbs Ingredients
#1vanilla
54.91%
#2cocoa
20.52%
#3pumpkin spice
10.83%
Fastest Falling spices and herbs Ingredients
#1cacao
46.22%
#2chocolate
22.42%
#3cinnamon
14.86%
#4matcha
4.57%
condiments Trends Highlights the most popular condiments ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1peanut butter
58.43%
#2honey
14.02%
#3almond butter
12.2%
#4maple syrup
6.2%
#5nut butter
6%
#6nutella
3.15%
Fastest Rising condiments Ingredients
#1nut butter
62.28%
#2almond butter
31.61%
#3nutella
18.74%
#4peanut butter
17.96%
Fastest Falling condiments Ingredients
#1honey
32.8%
#2maple syrup
18.77%
fruits Trends Highlights the most popular fruits ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1blueberries
22.74%
#2strawberries
18.62%
#3bananas
10.03%
#4kiwi
9.36%
#5raspberries
9.25%
#6apple
8.47%
#7pie apples
4.57%
#8blackberries
4.46%
#9pomegranate
4.01%
#10cranberries
3.34%
#11peaches
2.68%
#12raisins
2.45%
Fastest Rising fruits Ingredients
#1pie apples
78.56%
#2blackberries
44.56%
#3peaches
40.67%
#4strawberries
14.21%
#5raspberries
1.01%
Fastest Falling fruits Ingredients
#1pomegranate
49.78%
#2raisins
33.18%
#3bananas
31.63%
#4cranberries
28.52%
#5kiwi
25.79%
#6apple
20.2%
#7blueberries
7.08%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
23.83%
#2cookies
17.63%
#3pancakes
10.19%
#4bread
8.26%
#5sugar
7.02%
#6caramel
5.65%
#7white chocolate
5.51%
#8pastry
4.82%
#9toast
4.68%
#10brown sugar
4.68%
#11muffins
4.55%
#12cupcakes
1.38%
#13biscuits
0.96%
#14chocolate chip cookies
0.55%
#15crepes
0.28%
Fastest Rising bakery and desserts Ingredients
#1chocolate chip cookies
80.91%
#2biscuits
66.24%
#3white chocolate
40.27%
#4caramel
38.53%
#5pastry
13.35%
#6cookies
12.40%
#7toast
10.83%
#8bread
1.59%
Fastest Falling bakery and desserts Ingredients
#1cupcakes
36.27%
#2muffins
25.83%
#3brown sugar
25.79%
#4crepes
23.81%
#5pancakes
20.03%
#6sugar
19.65%
#7cake
18.32%
beverages Trends Highlights the most popular beverages ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
55.12%
#2smoothie
33.73%
#3tea
11.14%
Fastest Falling beverages Ingredients
#1tea
50.13%
#2smoothie
12.92%
#3coffee
11.12%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
37.17%
#2chia
29.03%
#3almonds
15.21%
#4flaxseed
9.22%
#5walnuts
5.68%
#6pecans
3.69%
Fastest Rising nuts and seeds Ingredients
#1pecans
19.35%
#2walnuts
2.60%
Fastest Falling nuts and seeds Ingredients
#1chia
39.55%
#2flaxseed
33.5%
#3almonds
31.89%
#4coconut
10.53%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1almond milk
39.26%
#2ice cream
25.73%
#3salad
14.85%
#4eggs
12.47%
#5soy milk
7.16%
#6tacos
0.53%
Fastest Rising perishables and prepared Ingredients
#1tacos
#2soy milk
24.68%
#3salad
16.37%
#4eggs
12.34%
#5almond milk
3.67%
Fastest Falling perishables and prepared Ingredients
#1ice cream
6.49%
dairy Trends Highlights the most popular dairy ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1yogurt
57.22%
#2milk
42.78%
Fastest Rising dairy Ingredients
#1milk
17.59%
Fastest Falling dairy Ingredients
#1yogurt
2.42%
vegetables Trends Highlights the most popular vegetables ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1pumpkin
74.5%
#2peanut
23.49%
#3sweet potatoes
2.01%
Fastest Rising vegetables Ingredients
#1peanut
#2sweet potatoes
82.87%
Fastest Falling vegetables Ingredients
#1pumpkin
14.27%
meat Trends Highlights the most popular meat ingredients with oatmeal, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1bacon
56.1%
#2chicken
43.9%
Fastest Falling meat Ingredients
#1bacon
13.68%
#2chicken
3.03%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose oatmeal compared to all other dishes
fitness
90.04%
clean eating
11.51%
weight loss
8.38%
Diets Over Time The dietary references with oatmeal over time
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1802.557.51012.51517.52022.52527.530
  • Vegan
  • Clean Eating
  • Vegetarian
  • Gluten Free

Restaurant Analysis

A look at the most popular oatmeal dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve oatmeal

9.02%

Cuisine Penetration The most popular restaurant cuisine to feature oatmeal

fast food restaurant

31%
oatmeal Pricing Analysis Average price of oatmeal across the variously priced restaurants, from cheapest to most expensive
$5.43$4.15$6.02$7.83$6.32AVG$$$$$$$$$$
Most Popular oatmeal Dishes The most notable variations of oatmeal served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Hearty Oatmeal Raisin Half Pound Cookie City CakesLowrNew York City
#2 Sant Ambroeus Oatmeal Sant Ambroeus Palm BeachPalm BeachFlorida
#3 Oatmeal Baker MillerChicagoIllinois
#4 Duck Leg Oatmeal Griddle Cakes Seasonal Fruit salt's cureLos AngelesCalifornia
#5 Gluten Free Rolled Oatmeal Raleigh RawRaleighNorth Carolina
#6 Caramelized Banana Oatmeal Buttermilk KitchenAtlantaGeorgia
#7 Mikkeller Beer Geek Brunch Imperial Oatmeal Stout W Vietnamese Kopi Luwak Coffee Cl Mikkeller Bar SFSan FranciscoCalifornia
#8 Mikkeller Beer Geek Flat White Oatmeal Milk Stout Brewed W Coffee Cl Mikkeller Bar SFSan FranciscoCalifornia
#9 Oatmeal Walnut Nanndi Frozen Cream & Pastry ShopMiamiFlorida
#10 Whole Wheat Oatmeal Chocolate Chip Anthony's CookiesSan FranciscoCalifornia
Menu Items How many total instances of oatmeal found in restaurants across the country
23,935
Dish Count Per Menu The average number of oatmeal variations on a restaurant's menu
1.74

Home Cooking

Highlighting the leading online oatmeal recipes and their penetration

Recipe Count How many online recipes exist for oatmeal
12,731
Used As Ingredient How many online recipes use oatmeal as an ingredient
1,465
Top Online Recipes The most notable variations of oatmeal recipes found online, and how they have performed over the past year
#1

Energy Boosting Oatmeal Berry Breakfast Smoothie from North South Blonde

#2

Peanut Butter Oatmeal Apple Smoothie from With Salt and Wit

#3

Peanut Butter Oatmeal Cookies from Just so Tasty

#4

Monster Cookie No-Bake Oatmeal Energy Balls from Bless this Mess

#5

Healthy Instant Oatmeal Packets from The Yummy Life

#6

Customizable Baked Oatmeal Cups (21 Day Fix) from Confessions of a Fit Foodie

#7

Baked Blueberry Banana Oatmeal Cups from yummiestfood.com

#8

3 Ingredient Banana Oatmeal Cookies from One Clever Chef

#9

Easy Skinny Strawberry Oatmeal Bars from OMG Chocolate Desserts

#10

Vegan Chocolate Chip Banana Bread Oatmeal Cookies from . running with spoons .

#11

Monster Cookie No-Bake Oatmeal Energy Balls from Bless this Mess