Food & Beverage Industry Trends Highlights

Asian popularity has changed by 15.1% over the past year. On average, Asian is consumed 3.1 times every year. Market adoption for Asian in restaurants is 36.55% and it is on 1.29% of recipes.

Asian plating ideas from top restaurants

Most popular Asian dishes in restaurants. May 2021 data
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Sompong Thai (Nyc, New York)
Lemongrass Asian Bistro Wellington (Wellington, Florida)
Pho Phu Linh (Skokie, Illinois)
Pho1waltham (Waltham, Massachusetts)

Fastest rising Asian pairings

The fastest rising ingredients, flavors, and drinks with Asian. May 2021 data
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#1water
18.59%
#2juice
18.59%
#3bread
16.76%
#4mac & cheese
15.13%
#5leafy greens
11.52%
#6salad
10.83%
#7coffee
8.10%
#8chicken
7.18%
#9rice
4.51%

Food Market Overview for Asian

Asian Growth Over Time

Monitor trends in Asian related conversations over the past year. May 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.250.50.7511.251.51.7522.25
  • Annual Growth

    Asian consumption yearly growth rate
    15.1%
  • Annual Consumption Frequency

    Asian is consumed 3.1 times on average every year
    3.1
  • The percentage of the average American diet that Asian represents. May 2021 data

    Market Adoption

  • The popularity of Asian at home vs at restaurants. The dashed black line represents the breakdown of the industry average. May 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Asian

    Popularity in Restaurants

    36.55%
    227,294 of 621,918 Restaurants
  • 1.29% of recipes have Asian

    Popularity in Recipes

    1.29%
    61,281 of 4,735,453 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Asian. May 2021 data

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Asian, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top raw ingredients Ingredients and Pairings
#1rice
19.1%
#2chicken
13.24%
#3leafy greens
11.54%
#4beans
10.01%
#5garlic
9.06%
Declining Ingredients and Pairings
#1black raspberry
88.92%
#2vegetable pasta sauce
86%
#3greek dressing
84.78%
#4pumpkin spice
77.6%
#5stilton
76.67%

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Asian, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top prepared food Ingredients and Pairings
#1soup
16.52%
#2fried rice
15.11%
#3noodles
14.65%
#4bread
11.49%
#5salad
9.93%
Declining Ingredients and Pairings
#1patacon
92.77%
#2chips salsa
85.76%
#3refried black beans
83.34%
#4mcnuggets
81.85%
#5moo shu pork
79.06%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Asian, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top beverages Ingredients and Pairings
#1water
21.84%
#2juice
16.65%
#3coffee
15.74%
#4tea
14.53%
#5fruit juice
10.42%
Trending Ingredients and Pairings
#1fanta orange
#2french vanilla latte
#3blonde roast
#4guinness
#5peach vodka
Declining Ingredients and Pairings
#1eggnog
85.33%
#2double espresso
70.84%
#3mountain dew
70.49%
#4mcflurry
68.99%
#5vanilla vodka
67.34%

Most Popular undefined Ingredients and Pairings

Highlights the most popular undefined ingredients with Asian, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top undefined Ingredients and Pairings
#1pho
72.34%
#2miso soup
16.6%
#3beef noodle soup
11.06%
Declining Ingredients and Pairings
#1pho
11.55%
#2beef noodle soup
7.44%
#3miso soup
0.87%

Diets & Traits

Uncover the primary dietary motivations behind consumer preferences for Asian

Diets Over Time

The dietary references with Asian over time. May 2021 data
Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2102.557.51012.51517.52022.52527.53032.535
  • grain free
  • nut free
  • vegan
  • vegetarian

Most popular Asian related motivations

The leading motivations and claims consumers choose Asian compared to all other dishes. May 2021 data
  • fitness

    4.52%
  • snack

    3.86%
  • comfort

    3.05%

Restaurant Trends Analysis

Asian adoption in the restaurant industry and pricing segmentation. May 2021 analysis

Asian Pricing Analysis

Track the average price of Asian dishes across all price tiers. May 2021 data
$10.98$8.96$12.27$17.33$21.53AVG$$$$$$$$$$
  • Restaurant Penetration

    36.55% of restaurants serve. May 2021 data
    36.55%
  • Foodservice Cuisine Penetration

    The cuisine that offers Asian the most. May 2021 data
    chinese restaurant
    25%
  • Restaurant Menu Analysis

    4641280 of menu items containing Asian. May 2021 data
    4,641,280
  • Dish Count Per Menu

    The average number of Asian dishes found in menus. May 2021 data
    20.42

Most Popular Asian Dishes

Most popular Asian posts from restaurants. May 2021 data
Sompong Thai (Nyc, New York)
Lemongrass Asian Bistro Wellington (Wellington, Florida)
Pho Phu Linh (Skokie, Illinois)
Pho1waltham (Waltham, Massachusetts)

Home Cooking

Discover Asian penetration in home cooking

Most Popular Recipes

The most notable variations of Asian recipes found online, and how they have performed over the past year. May 2021 data