Food & Beverage Industry Trends Highlights

Vegan popularity has changed by -48.39% over the past year. On average, Vegan is consumed 5.39 times every year. Market adoption for Vegan in restaurants is 17% and it is on 2.25% of recipes.

Vegan plating ideas from top restaurants

Most popular Vegan dishes in restaurants. December 2021 data
See More
Wasota Vegan Paradise (Austin, Texas)
The Yasai (San Diego, California)
Pots N' Woks Chinese Food & Boba (Santa Fe Springs, California)
Sushi Confidential Campbell (Campbell, California)

Fastest rising Vegan pairings

The fastest rising ingredients, flavors, and drinks with Vegan. December 2021 data
See More
#1cocoa bomb
#2tea
24.86%
#3coffee
19.64%
#4cookie
13.16%
#5smoothie
11.80%
#6cake
10.78%
#7sugar
5.16%
#8chocolate
2.79%
#9soup
1.69%

Food Market Overview for Vegan

Vegan Growth Over Time

Monitor trends in Vegan related conversations over the past year. December 2021 Data
Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '21Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '2100.511.522.533.544.5
  • Annual Growth

    Vegan consumption yearly growth rate
    -48.39%
  • Annual Consumption Frequency

    Vegan is consumed 5.39 times on average every year
    5.39
  • The percentage of the average American diet that Vegan represents. December 2021 data

    Market Adoption

  • The popularity of Vegan at home vs at restaurants. The dashed black line represents the breakdown of the industry average. December 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Vegan

    Popularity in Restaurants

    17%
    111,425 of 655,584 Restaurants
  • 2.25% of recipes have Vegan

    Popularity in Recipes

    2.25%
    118,378 of 5,264,673 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Vegan. December 2021 data

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Vegan, as well as its fastest rising and falling ingredients. Broken down by food category. December 2021 data
Top raw ingredients Ingredients and Pairings
#1berry
13.04%
#2chocolate
11.61%
#3onion
10.59%
#4milk
10.15%
#5garlic
10.12%
Declining Ingredients and Pairings
#1logan berry
100%
#2urad bean
100%
#3parmesan cheese substitute
100%
#4french vanilla creamer
100%
#5soy creamer
72.11%

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Vegan, as well as its fastest rising and falling ingredients. Broken down by food category. December 2021 data