nutella Trends

Highlights

Top 4 restaurant dishesSee More Most popular nutella dishes in restaurants
#1 BANANA NUTELLA FRENCH TOAST
Orangetown Classic Diner (Orangeburg, New York)
@orangetownclassicdiner

$14.00

#2 NUTELLA CREPE
Cafe Hue (San Diego, California)
@sdfoodieluver

$5.45

#3 HOT CHOCOLATE W NUTELLA
Geppetto Cafe (Pittsburgh, Pennsylvania)
@geppettocafe

$4.00

#4 GRILLED NUTELLA BANANA CROISSANT
Dialog Cafe (West Hollywood, California)
@all.about.the.sauce

$5.00

Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with nutella
#1olives
#2cheddar
#3salad
#4chicken
#5truffles
#6cream butter
#7eggs
#8cinnamon
#9yogurt
#10pumpkin
Restaurants Percentage of restaurants that serve nutella

1.32%

2,023 of 152,871 Restaurants

Top dish:
Banana Nutella French Toast

Online Recipes Percentage of all online nutella recipes

0.14%

2,059 of 1,431,592 Recipes

Top recipe:
Nutella Chia Energy Bites

Overview

nutella Growth Over Time How nutella has risen or fallen in popularity over the past year
Nov '17Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.050.10.150.20.250.30.350.40.450.5
Year Over Year NUTELLA growth or decline vs one year ago
-18.02%
Yearly Eating Frequency Average yearly consumption of nutella per consumer
2.26
Share of Plate The percentage of the average American diet that nutella represents
Eat in vs Eat out The popularity of nutella at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve nutella

1.32%

2,023 of 152,871 Restaurants

Top dish:
Banana Nutella French Toast

Online Recipes Percentage of all online nutella recipes

0.14%

2,059 of 1,431,592 Recipes

Top recipe:
Nutella Chia Energy Bites

Innovation Analysis

The most popular ingredients, flavors, and variations for nutella, as well as the food and beverage combinations trending and fading over the past year

bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
38.12%
#2cheesecake
17.47%
#3waffles
7.15%
#4sugar
7.08%
#5crepes
6.41%
#6pastry
5.89%
#7donuts
3.59%
#8caramel
3.4%
#9chocolate cake
3.36%
#10cookies
3.33%
#11cookie dough
1.4%
#12oreos
1.19%
#13cinnamon rolls
0.47%
#14biscuits
0.42%
#15tart
0.4%
#16chocolate bar
0.19%
#17bagels
0.14%
Fastest Rising bakery and desserts Ingredients
#1cinnamon rolls
#2chocolate bar
#3bagels
#4tart
#5chocolate cake
#6crepes
60.79%
#7pastry
60.30%
#8caramel
39.59%
#9sugar
20.21%
#10waffles
14.46%
#11donuts
8.46%
Fastest Falling bakery and desserts Ingredients
#1cookie dough
46.47%
#2oreos
43.01%
#3cheesecake
40.24%
#4cake
38.36%
#5biscuits
30.85%
#6cookies
30.3%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
#2vanilla
4.44%
#3cinnamon
1.6%
#4cacao
1.32%
#5matcha
1.27%
#6cocoa
0.61%
#7pumpkin spice
0.28%
Fastest Rising spices and herbs Ingredients
#1pumpkin spice
#2cinnamon
#3vanilla
#4cocoa
29.72%
#5matcha
21.17%
Fastest Falling spices and herbs Ingredients
#1chocolate
17.85%
#2cacao
15.76%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1ice cream
#2salad
2.23%
#3ice
1.84%
#4eggs
1.5%
#5hamburger
1.34%
#6french fries
1.06%
Fastest Rising perishables and prepared Ingredients
#1french fries
#2salad
#3eggs
#4ice
11.67%
Fastest Falling perishables and prepared Ingredients
#1ice cream
33.23%
#2hamburger
2.21%
dairy Trends Highlights the most popular dairy ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cheese
47.81%
#2cream
18.08%
#3milk
11.51%
#4cream butter
9.86%
#5yogurt
7.95%
#6cheddar
2.47%
#7ricotta
2.33%
Fastest Rising dairy Ingredients
#1cheddar
#2cream butter
#3ricotta
#4yogurt
Fastest Falling dairy Ingredients
#1milk
35.7%
#2cheese
16.18%
#3cream
14.85%
beverages Trends Highlights the most popular beverages ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
76.06%
#2tea
10.75%
#3smoothie
7.65%
#4espresso
5.54%
Fastest Rising beverages Ingredients
#1espresso
#2coffee
10.52%
Fastest Falling beverages Ingredients
#1smoothie
29.56%
#2tea
16.2%
meat Trends Highlights the most popular meat ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1bacon
87.68%
#2chicken
12.32%
Fastest Rising meat Ingredients
#1chicken
Fastest Falling meat Ingredients
#1bacon
46.51%
fruits Trends Highlights the most popular fruits ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1strawberries
63.18%
#2bananas
19.38%
#3blueberries
10.85%
#4raspberries
4.65%
#5apple
1.94%
Fastest Rising fruits Ingredients
#1raspberries
#2apple
68.38%
Fastest Falling fruits Ingredients
#1blueberries
16.24%
#2strawberries
7.93%
#3bananas
1.15%
condiments Trends Highlights the most popular condiments ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1peanut butter
83.57%
#2honey
15.96%
#3olives
0.47%
Fastest Rising condiments Ingredients
#1olives
#2peanut butter
5.67%
Fastest Falling condiments Ingredients
#1honey
21.68%
grains Trends Highlights the most popular grains ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1pasta
45.31%
#2oatmeal
21.09%
#3granola
17.19%
#4oats
16.41%
Fastest Rising grains Ingredients
#1oatmeal
44.47%
#2pasta
39.34%
#3granola
25.41%
Fastest Falling grains Ingredients
#1oats
7.31%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
#2pistachios
2.86%
Fastest Rising nuts and seeds Ingredients
#1pistachios
78.87%
#2coconut
1.52%
vegetables Trends Highlights the most popular vegetables ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1avocado
57.63%
#2pumpkin
33.9%
#3truffles
8.47%
Fastest Rising vegetables Ingredients
#1truffles
#2pumpkin
#3avocado
29.72%
alcohol Trends Highlights the most popular alcohol ingredients with nutella, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1wine
#2beer
3.03%
Fastest Rising alcohol Ingredients
#1beer
#2wine
8.07%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose nutella compared to all other dishes
fitness
18.70%
clean eating
1.94%
snack
1.90%
Diets Over Time The dietary references with nutella over time
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.511.522.533.544.5
  • Vegan
  • Clean Eating
  • Vegetarian
  • Gluten Free

Restaurant Analysis

A look at the most popular nutella dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve nutella

1.32%

Cuisine Penetration The most popular restaurant cuisine to feature nutella

italian restaurant

14%
nutella Pricing Analysis Average price of nutella across the variously priced restaurants, from cheapest to most expensive
$7.74$6.15$8.48$9.82$10.3AVG$$$$$$$$$$
Most Popular nutella Dishes The most notable variations of nutella served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Banana Nutella French Toast Orangetown Classic DinerOrangeburgNew York
#2 Nutella Crepe CAFE HUESan DiegoCalifornia
#3 Hot Chocolate W Nutella Geppetto CAFEPittsburghPennsylvania
#4 Grilled Nutella Banana Croissant Dialog CafeWest HollywoodCalifornia
#5 Nutella Ponchik Papillon International BakeryLos AngelesCalifornia
#6 Banana Nutella Pizza Pizza RollioNew YorkNew York
#7 Banana Nutella Solo Pizza Pizza RollioNew YorkNew York
#8 Fruit Nutella Waffle Orangetown Classic DinerOrangeburgNew York
#9 Nutella Bacon Gourmet Donut Mojo Donuts MiamiMiamiFlorida
#10 Nutella Waffle Bites WafflejackLos AngelesCalifornia
Menu Items How many total instances of nutella found in restaurants across the country
3,029
Dish Count Per Menu The average number of nutella variations on a restaurant's menu
1.5

Home Cooking

Highlighting the leading online nutella recipes and their penetration

Recipe Count How many online recipes exist for nutella
2,059
Used As Ingredient How many online recipes use nutella as an ingredient
1,659
Top Online Recipes The most notable variations of nutella recipes found online, and how they have performed over the past year
#1

Nutella Chia Energy Bites from Baking-Ginger

#2

Nutella Coconut Hazelnut Chocolate Mousse from Nest and Glow

#3

homemade vegan Nutella from Choosingchia

#4

Banana and Nutella Sushi from yummiestfood.com

#5

Nutella and Baileys cheesecake brownies from Good Housekeeping

#6

Nutella Cheesecake from Baked by an Introvert

#7

Ferrero Rocher Nutella Cheesecake from My Evil Twin's Kitchen

#8

3 Ingredient Flourless Nutella Cake from Kirbie's Cravings

#9

No Bake Nutella Cheesecake from Taming Twins

#10

Raw Vegan Nutella Cupcakes from The Almond Eater

#11

3 Ingredient Flourless Nutella Cake from Kirbie's Cravings