Food & Beverage Industry Trends Highlights

Watermelon popularity has changed by 32.01% over the past year. On average, Watermelon is consumed 1.35 times every year. Market adoption for Watermelon in restaurants is 5.92% and it is on 0.16% of recipes.

Watermelon plating ideas from top restaurants

Most popular Watermelon dishes in restaurants. May 2021 data
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Xtras Cafe (Richmond City, Virginia)
The Shed Restaurant (Huntington, New York)
Elmo Restaurant (Nyc, New York)
Filcuisine (Kent, Washington)

Fastest rising Watermelon pairings

The fastest rising ingredients, flavors, and drinks with Watermelon. May 2021 data
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#1strawberries
53.57%
#2beer
39.36%
#3berries
38.85%
#4cake
37.22%
#5water
31.50%
#6citrus
29.89%
#7cookie
23.43%
#8bread
15.64%
#9juice
0.31%

Food Market Overview for Watermelon

Watermelon Growth Over Time

Monitor trends in Watermelon related conversations over the past year. May 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.050.10.150.20.250.30.350.40.450.50.550.6
  • Annual Growth

    Watermelon consumption yearly growth rate
    32.01%
  • Annual Consumption Frequency

    Watermelon is consumed 1.35 times on average every year
    1.35
  • The percentage of the average American diet that Watermelon represents. May 2021 data

    Market Adoption

  • The popularity of Watermelon at home vs at restaurants. The dashed black line represents the breakdown of the industry average. May 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Watermelon

    Popularity in Restaurants

    5.92%
    36,836 of 621,918 Restaurants
  • 0.16% of recipes have Watermelon

    Popularity in Recipes

    0.16%
    7,596 of 4,735,453 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Watermelon. May 2021 data

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Watermelon, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top raw ingredients Ingredients and Pairings
#1watermelon
35.37%
#2melon
35.37%
#3berries
5.81%
#4citrus
5.67%
#5strawberries
3.26%
Declining Ingredients and Pairings
#1guarana
89.42%
#2pumpkin spice
87.83%
#3pepper jack
79.63%
#4garden herbs
78.84%
#5red wine vinegar
78.29%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Watermelon, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top beverages Ingredients and Pairings
#1juice
23.79%
#2fruit juice
14.88%
#3water
14.38%
#4beer
10.78%
#5margarita
8.28%
Declining Ingredients and Pairings
#1shandy
72.79%
#2smirnoff
72.4%
#3chocolate milk
71.78%
#4witbier
67.16%
#5silver tequila
58.59%

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Watermelon, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top prepared food Ingredients and Pairings
#1salad
26.08%
#2mac & cheese
19.69%
#3bread
11.38%
#4fruit salad
9.44%
#5cake
8.52%
Declining Ingredients and Pairings
#1pudding cake
82.16%
#2bbq chicken
80.6%
#3barbecue chicken
78.88%
#4velvet cake
74.9%
#5chickpea salad
74.77%

Diets & Traits

Uncover the primary dietary motivations behind consumer preferences for Watermelon

Diets Over Time

The dietary references with Watermelon over time. May 2021 data
Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2101.252.53.7556.257.58.751011.2512.513.7515
  • nut free
  • grain free
  • vegan
  • lactose free

Most popular Watermelon related motivations

The leading motivations and claims consumers choose Watermelon compared to all other dishes. May 2021 data
  • fitness

    6.87%
  • snack

    5.98%
  • clean eating

    2.12%

Restaurant Trends Analysis

Watermelon adoption in the restaurant industry and pricing segmentation. May 2021 analysis

Watermelon Pricing Analysis

Track the average price of Watermelon dishes across all price tiers. May 2021 data
$5.54$3.35$10.74$14.67$16.87AVG$$$$$$$$$$
  • Restaurant Penetration

    5.92% of restaurants serve. May 2021 data
    5.92%
  • Foodservice Cuisine Penetration

    The cuisine that offers Watermelon the most. May 2021 data
    convenience store
    20%
  • Restaurant Menu Analysis

    151759 of menu items containing Watermelon. May 2021 data
    151,759
  • Dish Count Per Menu

    The average number of Watermelon dishes found in menus. May 2021 data
    4.12

Most Popular Watermelon Dishes

Most popular Watermelon posts from restaurants. May 2021 data
Xtras Cafe (Richmond City, Virginia)
The Shed Restaurant (Huntington, New York)
Elmo Restaurant (Nyc, New York)
Filcuisine (Kent, Washington)