Food & Beverage Industry Trends Highlights

Microgreens popularity has changed by 32.13% over the past year. On average, Microgreens is consumed 2.58 times every year. Market adoption for Microgreens in restaurants is 0.34% and it is on 0% of recipes.

Microgreens plating ideas from top restaurants

Most popular Microgreens dishes in restaurants. April 2021 data
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State Farmers Market (Raleigh, North Carolina)
Leilani's On The Beach (Lahaina, Hawaii)
Fat Ox (Scottsdale, Arizona)
Provino's (Snellville, Georgia)

Fastest rising Microgreens pairings

The fastest rising ingredients, flavors, and drinks with Microgreens. April 2021 data
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#1water
29.34%
#2coffee
23.81%
#3juice
21.82%
#4salad
17.96%
#5eggs
17.25%
#6bread
16.81%
#7avocado
14.31%
#8cheese
5.66%
#9mac & cheese
5.43%

Food Market Overview for Microgreens

Microgreens Growth Over Time

Monitor trends in Microgreens related conversations over the past year. April 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.0050.010.0150.020.0250.030.0350.040.0450.05
  • Annual Growth

    Microgreens consumption yearly growth rate
    32.13%
  • Annual Consumption Frequency

    Microgreens is consumed 2.58 times on average every year
    2.58
  • The percentage of the average American diet that Microgreens represents. April 2021 data

    Market Adoption

  • The popularity of Microgreens at home vs at restaurants. The dashed black line represents the breakdown of the industry average. April 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Microgreens

    Popularity in Restaurants

    0.34%
    2,136 of 621,918 Restaurants
  • 0% of recipes have Microgreens

    Popularity in Recipes

    0%
    95 of 4,735,453 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Microgreens. April 2021 data

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Microgreens, as well as its fastest rising and falling ingredients. Broken down by food category. April 2021 data
Top raw ingredients Ingredients and Pairings
#1microgreens
34.78%
#2leafy greens
34.78%
#3cheese
4.31%
#4tomatoes
3.98%
#5avocado
3.97%
Declining Ingredients and Pairings
#1nectarine
80.4%
#2grits
78.91%
#3pumpkin spice
78.68%
#4fruit jam
76.62%
#5passion fruit
75.13%

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Microgreens, as well as its fastest rising and falling ingredients. Broken down by food category. April 2021 data
Top prepared food Ingredients and Pairings
#1salad
30.35%
#2bread
22.54%
#3mac & cheese
18.37%
#4soup
6.57%
#5sandwich
6.49%
Declining Ingredients and Pairings
#1cupcake
73.78%
#2tamales
72.28%
#3avocado salad
70.6%
#4pasta salad
68.19%
#5naan
63.39%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Microgreens, as well as its fastest rising and falling ingredients. Broken down by food category. April 2021 data
Top beverages Ingredients and Pairings
#1juice
23.75%
#2water
17.29%
#3coffee
12%
#4fruit juice
11.46%
#5smoothie
10.68%
Trending Ingredients and Pairings
#1chai latte tea
#2orange soda
#3irish whiskey
#4bud light
#5soda water
Declining Ingredients and Pairings
#1roast coffee
76.62%
#2tequila
68.19%
#3rice wine
61.2%
#4liqueur
53.44%
#5gin
48.94%

Diets & Traits

Uncover the primary dietary motivations behind consumer preferences for Microgreens

Diets Over Time

The dietary references with Microgreens over time. April 2021 data
Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2102.557.51012.51517.52022.5
  • vegan
  • grain free
  • nut free
  • plant based

Most popular Microgreens related motivations

The leading motivations and claims consumers choose Microgreens compared to all other dishes. April 2021 data
  • clean eating

    7.49%
  • fitness

    5.71%
  • snack

    3.91%

Restaurant Trends Analysis

Microgreens adoption in the restaurant industry and pricing segmentation. April 2021 analysis

Microgreens Pricing Analysis

Track the average price of Microgreens dishes across all price tiers. April 2021 data
$14.21$9.47$14.46$17.04$24.73AVG$$$$$$$$$$
  • Restaurant Penetration

    0.34% of restaurants serve. April 2021 data
    0.34%
  • Foodservice Cuisine Penetration

    The cuisine that offers Microgreens the most. April 2021 data
    smoothie & juice bar
    16%
  • Restaurant Menu Analysis

    6144 of menu items containing Microgreens. April 2021 data
    6,144
  • Dish Count Per Menu

    The average number of Microgreens dishes found in menus. April 2021 data
    2.88

Most Popular Microgreens Dishes

Most popular Microgreens posts from restaurants. April 2021 data
State Farmers Market (Raleigh, North Carolina)
Leilani's On The Beach (Lahaina, Hawaii)
Fat Ox (Scottsdale, Arizona)
Provino's (Snellville, Georgia)

Home Cooking

Discover Microgreens penetration in home cooking

Most Popular Recipes

The most notable variations of Microgreens recipes found online, and how they have performed over the past year. April 2021 data