Food & Beverage Industry Trends Highlights

Impossible Burger popularity has changed by -29.39% over the past year. On average, Impossible Burger is consumed 1.28 times every year. Market adoption for Impossible Burger in restaurants is 0.95% and it is on 0% of recipes.

Impossible Burger plating ideas from top restaurants

Most popular Impossible Burger dishes in restaurants. August 2021 data
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Umami Burger (La, California)
Flippin' Good Chicken, Burgers, Beer (Las Vegas, Nevada)
Burger King (Beltsville, Maryland)
Burger King (Indianapolis, Indiana)

Fastest rising Impossible Burger pairings

The fastest rising ingredients, flavors, and drinks with Impossible Burger. August 2021 data
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#1onion
#2leafy greens
77.78%
#3bread
59.09%
#4cheese
51.86%
#5mac & cheese
50.96%
#6water
43.48%
#7beer
16.66%
#8juice
13.03%
#9hamburger
0.18%

Food Market Overview for Impossible Burger

Impossible Burger Growth Over Time

Monitor trends in Impossible Burger related conversations over the past year. August 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.00250.0050.00750.010.01250.0150.01750.02
  • Annual Growth

    Impossible Burger consumption yearly growth rate
    -29.39%
  • Annual Consumption Frequency

    Impossible Burger is consumed 1.28 times on average every year
    1.28
  • The percentage of the average American diet that Impossible Burger represents. August 2021 data

    Market Adoption

  • The popularity of Impossible Burger at home vs at restaurants. The dashed black line represents the breakdown of the industry average. August 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Impossible Burger

    Popularity in Restaurants

    0.95%
    5,893 of 621,918 Restaurants
  • 0% of recipes have Impossible Burger

    Popularity in Recipes

    0%
    33 of 4,735,453 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Impossible Burger. August 2021 data

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. August 2021 data
Top raw ingredients Ingredients and Pairings
#1impossible burger
59.98%
#2cheese
8.93%
#3leafy greens
5.63%
#4onion
4.8%
#5beef
4.7%
Trending Ingredients and Pairings
#1fig balsamic
#2gummy bears
#3bay leaf
#4farfalle pasta
#5hass avocado
Declining Ingredients and Pairings
#1baby greens
59.03%
#2marinara
58.56%
#3coconut oil
57.57%
#4plantains
54.88%
#5melon
51.83%

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. August 2021 data
Top prepared food Ingredients and Pairings
#1hamburger
55.7%