Diet Coke Trends, Analytics and Statistics

HighlightsOverviewInnovation AnalysisDiets & TraitsRestaurant Trends AnalysisHome Cooking

Food & Beverage Industry Trends Highlights

Diet Coke popularity has changed by -5.25% over the past year. On average, Diet Coke is consumed 1.21 times every year. Market adoption for Diet Coke in restaurants is 21.42% and it is on 0% of recipes.

Diet Coke plating ideas from top restaurants

Most popular Diet Coke dishes in restaurants. May 2021 data See More
@marcuseatsfood
El Coyote Mexican Restaurant Los Angeles, California (La, California)
@marcuseatsfood
Maggiano's (La, California)
@dachumpslapper
Faultline Brewing Company (Sunnyvale, California)
@pedagogyofjustus
Spice 108 Street (Nyc, New York)

Fastest rising Diet Coke pairings

The fastest rising ingredients, flavors, and drinks with Diet Coke. May 2021 data See More
#1bread
50.54%
#2coffee
35.42%
#3cheese
31.03%
#4water
27.35%
#5mac & cheese
25.40%
#6chicken
11.79%
#7sugar
8.79%
#8hamburger
6.61%
#9coca cola
3.16%

Food Market Overview for Diet Coke

Diet Coke Growth Over Time

Monitor trends in Diet Coke related conversations over the past year. May 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.00250.0050.00750.010.01250.0150.0175

  • Annual Growth

    Diet Coke consumption yearly growth rate
    -5.25%

  • Annual Consumption Frequency

    Diet Coke is consumed 1.21 times on average every year
    1.21
  • The percentage of the average American diet that Diet Coke represents. May 2021 data

    Market Adoption

  • The popularity of Diet Coke at home vs at restaurants. The dashed black line represents the breakdown of the industry average. May 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Diet Coke

    Popularity in Restaurants

    21.42%
    133,220 of 621,918 Restaurants
    RestaurantEl Coyote Mexican Restaurant Los Angeles, California
  • 0% of recipes have Diet Coke

    Popularity in Recipes

    0%
    30 of 4,735,453 Recipes
    Top recipeDirty Diet Coke
See the full report

Product & Culinary Innovation Analysis

The upcoming food industry trends for Diet Coke. May 2021 data

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Diet Coke, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top beverages Ingredients and Pairings
#1diet coke
30.77%
#2soda
30.77%
#3coca cola
26.06%
#4water
3.59%
#5coffee
2.92%
Trending Ingredients and Pairings
#1aromatic bitters
#2coffee liqueur
#3kolsch
#4fruit punch
#5chocolate milk
Declining Ingredients and Pairings
#1red wine
75.71%
#2soda water
65.96%
#3vodka
64%
#4rum
58.44%
#5kombucha
56.1%
See more beverages trends

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Diet Coke, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top raw ingredients Ingredients and Pairings
#1chicken
15.47%
#2cheese
15%
#3sugar
13.06%
#4citrus
9.89%
#5leafy greens
9.28%
Trending Ingredients and Pairings
#1kalamata olives
#2clover honey
#3ginkgo
#4cauliflower sauce
#5pickled daikon
Declining Ingredients and Pairings
#1ginger
85.11%
#2cheddar
80.3%
#3melon
63.2%
#4brussel sprouts
59.64%
#5baby brussel sprouts
59.64%
See more raw ingredients trends

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Diet Coke, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top prepared food Ingredients and Pairings
#1mac & cheese
17.33%
#2bread
13.6%
#3salad
12.05%
#4hamburger
11.94%
#5pizza
8.36%
Trending Ingredients and Pairings
#1asparagus salad
#2avgolemono
#3tapioca pearls
#4vanilla pudding
#5upside down cake
Declining Ingredients and Pairings
#1granola
56.1%
#2quesadillas
55.32%
#3grilled chicken sandwich
53.66%
#4coleslaw
52.79%
#5bacon burger
46.76%
See more prepared food trends

Diets & Traits

Uncover the primary dietary motivations behind consumer preferences for Diet Coke

Diets Over Time

The dietary references with Diet Coke over time. May 2021 data
Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '210102030405060708090
  • pegan diet
  • grain free
  • nut free
  • lactose free

Most popular Diet Coke related motivations

The leading motivations and claims consumers choose Diet Coke compared to all other dishes. May 2021 data

  • fitness

    15.44%

  • weight loss

    6.51%

  • snack

    6.34%
See more diets insights

Restaurant Trends Analysis

Diet Coke adoption in the restaurant industry and pricing segmentation. May 2021 analysis

Diet Coke Pricing Analysis

Track the average price of Diet Coke dishes across all price tiers. May 2021 data
$2.44$2.13$2.98$3.29$3.02AVG$$$$$$$$$$

  • Restaurant Penetration

    21.42% of restaurants serve. May 2021 data
    21.42%

  • Foodservice Cuisine Penetration

    The cuisine that offers Diet Coke the most. May 2021 data
    fast food restaurant
    40%

  • Restaurant Menu Analysis

    381417 of menu items containing Diet Coke. May 2021 data
    381,417

  • Dish Count Per Menu

    The average number of Diet Coke dishes found in menus. May 2021 data
    2.86

Most Popular Diet Coke Dishes

Most popular Diet Coke posts from restaurants. May 2021 data
@marcuseatsfood
El Coyote Mexican Restaurant Los Angeles, California (La, California)
@marcuseatsfood
Maggiano's (La, California)
@dachumpslapper
Faultline Brewing Company (Sunnyvale, California)
@pedagogyofjustus
Spice 108 Street (Nyc, New York)
See competition analysis

Home Cooking

Discover Diet Coke penetration in home cooking

Most Popular Recipes

The most notable variations of Diet Coke recipes found online, and how they have performed over the past year. May 2021 data
How many online recipes exist for Diet Coke. May 2021 data

Recipe Count

30
How many online recipes use Diet Coke as an ingredient. May 2021 data

Used As Ingredient

22
See more cooking insights