Food & Beverage Industry Trends Highlights

Pumpkin popularity has changed by -0.76% over the past year. On average, Pumpkin is consumed 1.72 times every year. Market adoption for Pumpkin in restaurants is 7.38% and it is on 1.3% of recipes.

Pumpkin plating ideas from top restaurants

Most popular Pumpkin dishes in restaurants. June 2021 data
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Hopscotch Bakery + Market (Champaign, Illinois)
Queen's Coffee Bar (Charlotte, North Carolina)
Pastry Lovers Choice (New York, New York)
Black Bear Diner (North Little Rock, Arkansas)

Fastest rising Pumpkin pairings

The fastest rising ingredients, flavors, and drinks with Pumpkin. June 2021 data
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#1pumpkin seeds
#2juice
#3water
#4berries
#5tea
60.14%
#6bread
53.97%
#7mac & cheese
49.11%
#8chocolate
38.30%
#9cake
0.14%

Food Market Overview for Pumpkin

Pumpkin Growth Over Time

Monitor trends in Pumpkin related conversations over the past year. June 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.250.50.7511.251.51.7522.252.52.753
  • Annual Growth

    Pumpkin consumption yearly growth rate
    -0.76%
  • Annual Consumption Frequency

    Pumpkin is consumed 1.72 times on average every year
    1.72
  • The percentage of the average American diet that Pumpkin represents. June 2021 data

    Market Adoption

  • The popularity of Pumpkin at home vs at restaurants. The dashed black line represents the breakdown of the industry average. June 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Pumpkin

    Popularity in Restaurants

    7.38%
    45,923 of 621,918 Restaurants
  • 1.3% of recipes have Pumpkin

    Popularity in Recipes

    1.3%
    61,418 of 4,735,453 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Pumpkin. June 2021 data

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Pumpkin, as well as its fastest rising and falling ingredients. Broken down by food category. June 2021 data
Top raw ingredients Ingredients and Pairings
#1pumpkin
35.34%
#2squash
35.34%
#3pumpkin spice
7.25%
#4pumpkin seeds
3.63%
#5chocolate
3.25%
Declining Ingredients and Pairings
#1apple butter
84.63%
#2mushroom gravy
79.91%
#3vanilla syrup
61.16%
#4pumpkin spice
59.52%
#5fig jam
59.12%

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Pumpkin, as well as its fastest rising and falling ingredients. Broken down by food category. June 2021 data
Top prepared food Ingredients and Pairings
#1cake
16.3%
#2pie
16.06%
#3pumpkin pie
13.37%
#4bread
12.73%
#5mac & cheese
9.36%
Declining Ingredients and Pairings
#1beignet
76.49%
#2mousse cake
69.93%
#3vegetable roll
67.31%
#4shaved ice
59.12%
#5apple cake
56.21%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Pumpkin, as well as its fastest rising and falling ingredients. Broken down by food category. June 2021 data
Top beverages Ingredients and Pairings
#1coffee
30.64%
#2beer
13.34%
#3latte
12.26%
#4water
8.59%
#5cider
6.13%
Trending Ingredients and Pairings
#1light lager
#2raspberry liqueur
#3pepsi
#4diet coke
#5diet pepsi
Declining Ingredients and Pairings
#1pumpkin beer
87.39%
#2cold brew
85.04%
#3squash beer
84.07%
#4ginger beer
82.99%
#5blue moon
81.32%

Diets & Traits

Uncover the primary dietary motivations behind consumer preferences for Pumpkin

Diets Over Time

The dietary references with Pumpkin over time. June 2021 data
Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2102.557.51012.51517.52022.52527.53032.53537.5
  • nut free
  • grain free
  • vegan
  • lactose free

Most popular Pumpkin related motivations

The leading motivations and claims consumers choose Pumpkin compared to all other dishes. June 2021 data
  • fitness

    5.92%
  • protein

    4.89%
  • snack

    4.63%

Restaurant Trends Analysis

Pumpkin adoption in the restaurant industry and pricing segmentation. June 2021 analysis

Pumpkin Pricing Analysis

Track the average price of Pumpkin dishes across all price tiers. June 2021 data
$8.46$5.76$10.43$15.85$18.03AVG$$$$$$$$$$
  • Restaurant Penetration

    7.38% of restaurants serve. June 2021 data
    7.38%
  • Foodservice Cuisine Penetration

    The cuisine that offers Pumpkin the most. June 2021 data
    fast food restaurant
    35%
  • Restaurant Menu Analysis

    161305 of menu items containing Pumpkin. June 2021 data
    161,305
  • Dish Count Per Menu

    The average number of Pumpkin dishes found in menus. June 2021 data
    3.51

Most Popular Pumpkin Dishes

Most popular Pumpkin posts from restaurants. June 2021 data
Hopscotch Bakery + Market (Champaign, Illinois)
Queen's Coffee Bar (Charlotte, North Carolina)
Pastry Lovers Choice (New York, New York)
Black Bear Diner (North Little Rock, Arkansas)