wrap Trends

Highlights

Top 4 restaurant dishesSee More Most popular wrap dishes in restaurants
#1 CHICKEN WRAP
Muscle Madness, Inc. (Ceres, California)
#2 EGG WRAP PAD THAI
Red Chicken Restaurant (San Gabriel, California)
#3 CHICKEN SHAWARMA WRAP
Duzan (Queens, New York)
#4 BONCHON CHICKEN WRAP
Bonchon Almaden (San Jose, California)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with wrap
#1brisket
#2juice
#3pumpkin
#4smoothie
67.32%
#5pasta
56.38%
#6garlic
44.80%
#7salsa
27.42%
#8cake
19.70%
#9tuna
17.44%
#10pork
14.59%
Restaurants Percentage of restaurants that serve wrap

14.15%

21,626 of 152,871 Restaurants
Online Recipes Percentage of all online wrap recipes

0.14%

1,998 of 1,437,927 Recipes

Overview

wrap Growth Over Time How wrap has risen or fallen in popularity over the past year
Nov '17Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.0250.050.0750.10.1250.150.1750.20.2250.250.2750.3
Year Over Year WRAP growth or decline vs one year ago
19.5%
Yearly Eating Frequency Average yearly consumption of wrap per consumer
1.61
Share of Plate The percentage of the average American diet that wrap represents
Eat in vs Eat out The popularity of wrap at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve wrap

14.15%

21,626 of 152,871 Restaurants
Online Recipes Percentage of all online wrap recipes

0.14%

1,998 of 1,437,927 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for wrap, as well as the food and beverage combinations trending and fading over the past year

meat Trends Highlights the most popular meat ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
49.25%
#2bacon
14.78%
#3beef
9.59%
#4turkey
7.82%
#5pork
7.46%
#6steak
5.69%
#7brisket
2.91%
#8lamb
2.49%
Fastest Rising meat Ingredients
#1brisket
#2pork
14.59%
#3lamb
8.60%
Fastest Falling meat Ingredients
#1bacon
36.24%
#2steak
24.7%
#3chicken
19.59%
#4turkey
18.91%
#5beef
12.56%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1salad
41.88%
#2falafel
14.85%
#3tofu
7.33%
#4guacamole
6.53%
#5eggs
6.24%
#6ice cream
5.74%
#7tacos
5.15%
#8french fries
5.05%
#9hamburger
4.36%
#10curry
2.87%
Fastest Rising perishables and prepared Ingredients
#1curry
82.45%
#2french fries
49.70%
#3ice cream
12.53%
#4salad
9.97%
#5tacos
7.68%
Fastest Falling perishables and prepared Ingredients
#1tofu
30.5%
#2eggs
23.48%
#3guacamole
13.82%
#4hamburger
9.38%
#5falafel
0.38%
vegetables Trends Highlights the most popular vegetables ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1lettuce
27.66%
#2spinach
23.93%
#3greens
17.2%
#4kale
12.34%
#5tomatoes
10.28%
#6onion
5.98%
#7pumpkin
2.62%
Fastest Rising vegetables Ingredients
#1pumpkin
Fastest Falling vegetables Ingredients
#1lettuce
37.16%
#2onion
36.29%
#3tomatoes
27.75%
#4kale
11.04%
#5greens
10.05%
#6spinach
5.07%
beverages Trends Highlights the most popular beverages ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
41.03%
#2juice
31.24%
#3smoothie
27.74%
Fastest Rising beverages Ingredients
#1juice
#2smoothie
67.32%
#3coffee
3.55%
seafood Trends Highlights the most popular seafood ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top seafood Ingredients
#1salmon
41.6%
#2tuna
30.4%
#3fish
28%
Fastest Rising seafood Ingredients
#1tuna
17.44%
Fastest Falling seafood Ingredients
#1salmon
26.74%
#2fish
5.01%
condiments Trends Highlights the most popular condiments ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1hummus
58.23%
#2homestyle sauce
22.89%
#3salsa
18.88%
Fastest Rising condiments Ingredients
#1salsa
27.42%
Fastest Falling condiments Ingredients
#1homestyle sauce
34.47%
#2hummus
20.39%
grains Trends Highlights the most popular grains ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1rice
58.87%
#2pasta
41.13%
Fastest Rising grains Ingredients
#1pasta
56.38%
Fastest Falling grains Ingredients
#1rice
14.61%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
67.5%
#2garlic
32.5%
Fastest Rising spices and herbs Ingredients
#1garlic
44.80%
Fastest Falling spices and herbs Ingredients
#1chocolate
16.6%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
53.7%
#2bread
46.3%
Fastest Rising bakery and desserts Ingredients
#1cake
19.70%
Fastest Falling bakery and desserts Ingredients
#1bread
32.98%
alcohol Trends Highlights the most popular alcohol ingredients with wrap, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1wine
Fastest Rising alcohol Ingredients
#1wine
2.97%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose wrap compared to all other dishes
fitness
37.05%
weight loss
9.51%
clean eating
5.46%
Diets Over Time The dietary references with wrap over time
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1801.252.53.7556.257.58.751011.2512.513.751516.2517.518.75
  • Vegan
  • Vegetarian
  • Clean Eating
  • Gluten Free

Restaurant Analysis

A look at the most popular wrap dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve wrap

14.15%

Cuisine Penetration The most popular restaurant cuisine to feature wrap

fast food restaurant

17%
wrap Pricing Analysis Average price of wrap across the variously priced restaurants, from cheapest to most expensive
$9.12$8.12$9.84$11.31$9.72AVG$$$$$$$$$$
Most Popular wrap Dishes The most notable variations of wrap served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Chicken Wrap Muscle Madness, Inc.CeresCalifornia
#2 Egg Wrap Pad Thai Red Chicken RestaurantSan GabrielCalifornia
#3 Chicken Shawarma Wrap DuzanQueensNew York
#4 Bonchon Chicken Wrap Bonchon AlmadenSan JoseCalifornia
#5 Scl Chicken Salad Pita Wrap Nourish Cafe & MarketColumbiaMissouri
#6 Curried Chickpea Wrap Sunflower Cafe NashvilleNashvilleTennessee
#7 Falafel Wrap Lilikoi Organic LivingMiami BeachFlorida
#8 Wrap Green Acre NautilusSan DiegoCalifornia
#9 Srk Steak Wrap Square Roots KitchenChicagoIllinois
#10 Srk Steak Cobb Wrap Square Roots KitchenChicagoIllinois
Menu Items How many total instances of wrap found in restaurants across the country
69,986
Dish Count Per Menu The average number of wrap variations on a restaurant's menu
3.24

Home Cooking

Highlighting the leading online wrap recipes and their penetration

Recipe Count How many online recipes exist for wrap
1,998
Used As Ingredient How many online recipes use wrap as an ingredient
199
Top Online Recipes The most notable variations of wrap recipes found online, and how they have performed over the past year
1

Chicken Caesar Wrap from Lil' Luna

2

Skinny Tuna Avocado Wrap from Mitzi Dulan, America's Nutrition Expert, Cooks and Dishes

3

Vegan Buffalo Bean Wrap from Monkey and Me Kitchen Adventures

4

Easy Vegetable Pizza Wrap (No Dairy from Baking You Happier

5

Clean Eating Banana Wrap from The Gracious Pantry

6

Black Bean, Feta & Avocado Quinoa Wrap with Avocado-Tahini Dip from Wendy Polisi

7

Broccoli crescent wrap from Trial and Eater

8

Easy Lunch Wrap with Sweet Potato, Hummus and Egg from The Awesome Green

9

Cranberry Chicken Salad Wrap from Living Well Mom

10

Tangy Veggie Wrap from Hurry The Food Up