taco Trends

Highlights

Top 4 restaurant dishesSee More Most popular taco dishes in restaurants
#1 TACO AL PASTOR
Big Star Chicago (Chicago, Illinois)
#2 ANTIQUE TACO SALAD
Antique Taco (Chicago, Illinois)
#3 AL PASTOR TACO
The Taco Stand Miami (Miami, Florida)
#4 CARNE ASADA GRILLED STEAK TACO
Los Tacos No.1 (New York, New York)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with taco
Restaurants Percentage of restaurants that serve taco

12.58%

19,227 of 152,871 Restaurants
Online Recipes Percentage of all online taco recipes

0.78%

11,209 of 1,437,927 Recipes

Overview

taco Growth Over Time How taco has risen or fallen in popularity over the past year
Nov '17Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.10.20.30.40.50.60.70.80.91
Year Over Year TACO growth or decline vs one year ago
27.57%
Yearly Eating Frequency Average yearly consumption of taco per consumer
2.11
Share of Plate The percentage of the average American diet that taco represents
Eat in vs Eat out The popularity of taco at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve taco

12.58%

19,227 of 152,871 Restaurants
Online Recipes Percentage of all online taco recipes

0.78%

11,209 of 1,437,927 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for taco, as well as the food and beverage combinations trending and fading over the past year

meat Trends Highlights the most popular meat ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
28.82%
#2beef
17.76%
#3steak
15.5%
#4pork
14.17%
#5chorizo
5.76%
#6bacon
5.37%
#7brisket
3.27%
#8pork belly
2.96%
#9pulled pork
2.57%
#10turkey
2.41%
#11ground beef
1.4%
Fastest Rising meat Ingredients
#1brisket
56.16%
#2turkey
52.72%
#3pork
38.14%
#4chicken
23.48%
#5beef
23.41%
#6steak
22.21%
#7chorizo
9.20%
Fastest Falling meat Ingredients
#1pulled pork
28.21%
#2bacon
19.53%
#3ground beef
3.88%
#4pork belly
2.1%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1guacamole
43.53%
#2salad
23.85%
#3ice cream
11.81%
#4hamburger
3.6%
#5eggs
3.26%
#6tofu
2.92%
#7french fries
2.47%
#8nachos
2.36%
#9tostadas
2.25%
#10curry
1.57%
#11enchiladas
1.35%
#12chicken wings
1.01%
Fastest Rising perishables and prepared Ingredients
#1curry
#2chicken wings
#3tostadas
#4nachos
64.07%
#5french fries
59.43%
#6guacamole
27.46%
Fastest Falling perishables and prepared Ingredients
#1tofu
47.14%
#2ice cream
46.9%
#3hamburger
28.7%
#4enchiladas
8.86%
#5eggs
8.45%
#6salad
7.83%
alcohol Trends Highlights the most popular alcohol ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1tequila
38.22%
#2margarita
34.71%
#3wine
11.16%
#4cocktail
6.2%
#5beer
4.13%
#6liquor
2.89%
#7whiskey
2.69%
Fastest Rising alcohol Ingredients
#1liquor
#2cocktail
#3tequila
85.86%
#4whiskey
76.21%
#5margarita
45.57%
#6beer
31.58%
Fastest Falling alcohol Ingredients
#1wine
31.79%
dairy Trends Highlights the most popular dairy ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cheese
69.87%
#2queso
19.23%
#3sour cream
10.9%
Fastest Falling dairy Ingredients
#1queso
14.15%
#2cheese
2.92%
#3sour cream
2.1%
seafood Trends Highlights the most popular seafood ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top seafood Ingredients
#1fish
61.89%
#2salmon
16.62%
#3tuna
12.89%
#4crabs
5.73%
#5cod
2.87%
Fastest Rising seafood Ingredients
#1crabs
#2cod
61.53%
Fastest Falling seafood Ingredients
#1salmon
27.76%
#2tuna
14.93%
#3fish
6.19%
vegetables Trends Highlights the most popular vegetables ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1corn
36.78%
#2lettuce
21.9%
#3onion
14.46%
#4cauliflower
9.92%
#5spinach
8.68%
#6cabbage
8.26%
Fastest Rising vegetables Ingredients
#1cauliflower
32.93%
Fastest Falling vegetables Ingredients
#1spinach
42.99%
#2onion
18.52%
#3corn
16.57%
#4lettuce
3.26%
#5cabbage
3.08%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1cilantro
53.12%
#2chipotle
23.66%
#3chocolate
23.21%
Fastest Rising spices and herbs Ingredients
#1cilantro
0.55%
Fastest Falling spices and herbs Ingredients
#1chocolate
46.37%
#2chipotle
38.78%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1tortillas
35.05%
#2cake
17.76%
#3candy
11.68%
#4corn tortillas
8.88%
#5tortilla chips
6.07%
#6bread
4.67%
#7waffles
4.67%
#8flour tortillas
3.27%
#9naan
2.8%
#10donuts
2.34%
#11cookies
1.87%
#12pancakes
0.93%
Fastest Rising bakery and desserts Ingredients
#1candy
#2donuts
#3cake
#4naan
#5bread
#6waffles
81.11%
#7tortilla chips
23.35%
#8cookies
21.67%
#9pancakes
3.92%
Fastest Falling bakery and desserts Ingredients
#1flour tortillas
38.81%
#2tortillas
14.51%
#3corn tortillas
10.84%
condiments Trends Highlights the most popular condiments ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1hot sauce
33.85%
#2pico de gallo
26.67%
#3homestyle sauce
26.67%
#4salsa verde
12.82%
Fastest Rising condiments Ingredients
#1salsa verde
51.48%
Fastest Falling condiments Ingredients
#1hot sauce
48.47%
#2homestyle sauce
18.75%
#3pico de gallo
16.88%
grains Trends Highlights the most popular grains ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1rice
72.66%
#2pasta
27.34%
Fastest Rising grains Ingredients
#1pasta
Fastest Falling grains Ingredients
#1rice
1.75%
fruits Trends Highlights the most popular fruits ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1pineapple
51.81%
#2mango
33.73%
#3blueberries
14.46%
Fastest Rising fruits Ingredients
#1blueberries
#2mango
17.48%
Fastest Falling fruits Ingredients
#1pineapple
36.47%
beverages Trends Highlights the most popular beverages ingredients with taco, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
81.94%
#2coca cola
18.06%
Fastest Rising beverages Ingredients
#1coffee
#2coca cola
76.21%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose taco compared to all other dishes
fitness
15.31%
weight loss
3.68%
meal prep
2.10%
Diets Over Time The dietary references with taco over time
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '180123456789
  • Vegan
  • Vegetarian
  • Clean Eating
  • Gluten Free

Restaurant Analysis

A look at the most popular taco dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve taco

12.58%

Cuisine Penetration The most popular restaurant cuisine to feature taco

mexican restaurant

36%
taco Pricing Analysis Average price of taco across the variously priced restaurants, from cheapest to most expensive
$7$5.53$8.31$9.57$11.74AVG$$$$$$$$$$
Most Popular taco Dishes The most notable variations of taco served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Taco Al Pastor Big Star ChicagoChicagoIllinois
#2 Antique Taco Salad Antique TacoChicagoIllinois
#3 Al Pastor Taco The Taco Stand MiamiMiamiFlorida
#4 Carne Asada Grilled Steak Taco Los Tacos No.1New YorkNew York
#5 Chicken Tikka Masala Naan Taco Taco MahalNew YorkNew York
#6 Chicken Tikka Masala Roti Taco Taco MahalNew YorkNew York
#7 Shrimp Taco Otto's TacosNew YorkNew York
#8 Chicken Taco Otto's TacosNew YorkNew York
#9 Chicken Curry Naan Taco Taco MahalNew YorkNew York
#10 Carnitas Taco Otto's TacosNew YorkNew York
Menu Items How many total instances of taco found in restaurants across the country
92,712
Dish Count Per Menu The average number of taco variations on a restaurant's menu
4.82

Home Cooking

Highlighting the leading online taco recipes and their penetration

Recipe Count How many online recipes exist for taco
11,209
Used As Ingredient How many online recipes use taco as an ingredient
6,288
Top Online Recipes The most notable variations of taco recipes found online, and how they have performed over the past year
1

One-Pot Cheesy Taco Pasta from

2

Chicken Taco Lettuce Wraps (Healthy, Low-carb, Keto) from gimmedelicious.com

3

Low Carb Taco Cabbage Skillet from Hey Keto Mama

4

Instant Pot Creamy Taco Pasta from Meatloaf and Melodrama

5

Crustless Low Carb Taco Pie (with taco seasoning from Mother Would Know

6

Cheesy Taco Sticks from I Wash You Dry

7

Instant Pot Taco Chicken Soup from The Salty Marshmallow

8

Keto cheesy mexican taco skillet from Cast Iron Keto

9

Black Bean Taco Salad from Crunchy Creamy Sweet

10

Keto Beef Taquitos with Cheese Taco Shells from Keto Vale