Rum Trends, Analytics and Statistics

HighlightsOverviewInnovation AnalysisDiets & TraitsRestaurant Trends AnalysisHome Cooking

Food & Beverage Industry Trends Highlights

Rum popularity has changed by 12.1% over the past year. On average, Rum is consumed 2.15 times every year. Market adoption for Rum in restaurants is 4.98% and it is on 0.11% of recipes.

Rum plating ideas from top restaurants

Most popular Rum dishes in restaurants. June 2021 data See More
@thecianrice
Mandarin Westborough (Westborough, Massachusetts)
@sammi_barry
The Mansion (Melbourne, Florida)
@culinary_discipletx
Downstairs At The Esquire Tavern (San Antonio, Texas)
@stephaniehoustonyall
Hot Joy (San Antonio, Texas)

Fastest rising Rum pairings

The fastest rising ingredients, flavors, and drinks with Rum. June 2021 data See More
#1bread
28.81%
#2mac & cheese
28.07%
#3lime
23.31%
#4citrus
21.49%
#5pineapple
19.28%
#6vodka
9.54%
#7beer
7.54%
#8cake
6.51%
#9liqueur
2.39%

Food Market Overview for Rum

Rum Growth Over Time

Monitor trends in Rum related conversations over the past year. June 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.050.10.150.20.250.30.35

  • Annual Growth

    Rum consumption yearly growth rate
    12.1%

  • Annual Consumption Frequency

    Rum is consumed 2.15 times on average every year
    2.15
  • The percentage of the average American diet that Rum represents. June 2021 data

    Market Adoption

  • The popularity of Rum at home vs at restaurants. The dashed black line represents the breakdown of the industry average. June 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Rum

    Popularity in Restaurants

    4.98%
    30,949 of 621,918 Restaurants
    RestaurantMandarin Westborough
  • 0.11% of recipes have Rum

    Popularity in Recipes

    0.11%
    5,042 of 4,735,453 Recipes
    Top recipePineapple-Infused Rum
See the full report

Product & Culinary Innovation Analysis

The upcoming food industry trends for Rum. June 2021 data

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Rum, as well as its fastest rising and falling ingredients. Broken down by food category. June 2021 data
Top beverages Ingredients and Pairings
#1rum
45.98%
#2beer
7.94%
#3liqueur
7.84%
#4vodka
7.45%
#5gin
5.96%
Trending Ingredients and Pairings
#1light lager
#2bottled water
#3american lager
#4strawberry banana smoothie
#5strawberry shake
Declining Ingredients and Pairings
#1heineken
95.7%
#2eggnog
92.07%
#3chocolate milk
66.94%
#4st germain liqueur
65.18%
#5coors light
64.94%
See more beverages trends

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Rum, as well as its fastest rising and falling ingredients. Broken down by food category. June 2021 data
Top raw ingredients Ingredients and Pairings
#1citrus
23.12%
#2lime
12.82%
#3pineapple
10.51%
#4berries
10.3%
#5coconut
9.78%
Trending Ingredients and Pairings
#1oregano vinaigrette
#2tikka masala sauce
#3broccoli sprouts
#4redskin potatoes
#5buffalo hot sauce
Declining Ingredients and Pairings
#1hickory
80.06%
#2lentils
78.59%
#3kalamata olives
77.77%
#4trout
76.04%
#5cornstarch
75.36%
See more raw ingredients trends

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Rum, as well as its fastest rising and falling ingredients. Broken down by food category. June 2021 data
Top prepared food Ingredients and Pairings
#1cake
28.68%
#2bread
14.75%
#3rum cake
11.75%
#4mac & cheese
9.27%
#5ice cream
8.48%
Trending Ingredients and Pairings
#1avgolemono
#2tomatoe sauce pasta
#3superfood salad
#4sourdough croutons
#5fettuccine alfredo
Declining Ingredients and Pairings
#1bbq chicken
86.03%
#2barbecue chicken
82.93%
#3shortbread cookies
82.35%
#4gingerbread
78.36%
#5pumpkin pie
76.3%
See more prepared food trends

Diets & Traits

Uncover the primary dietary motivations behind consumer preferences for Rum

Diets Over Time

The dietary references with Rum over time. June 2021 data
Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2101.252.53.7556.257.58.751011.2512.513.751516.2517.5
  • nut free
  • grain free
  • lactose free
  • vegan

Most popular Rum related motivations

The leading motivations and claims consumers choose Rum compared to all other dishes. June 2021 data

  • fitness

    3.43%

  • snack

    1.91%
See more diets insights

Restaurant Trends Analysis

Rum adoption in the restaurant industry and pricing segmentation. June 2021 analysis

Rum Pricing Analysis

Track the average price of Rum dishes across all price tiers. June 2021 data
$13.49$13.3$12.56$14.64$16.18AVG$$$$$$$$$$

  • Restaurant Penetration

    4.98% of restaurants serve. June 2021 data
    4.98%

  • Foodservice Cuisine Penetration

    The cuisine that offers Rum the most. June 2021 data
    american restaurant
    12%

  • Restaurant Menu Analysis

    105202 of menu items containing Rum. June 2021 data
    105,202

  • Dish Count Per Menu

    The average number of Rum dishes found in menus. June 2021 data
    3.4

Most Popular Rum Dishes

Most popular Rum posts from restaurants. June 2021 data
@thecianrice
Mandarin Westborough (Westborough, Massachusetts)
@sammi_barry
The Mansion (Melbourne, Florida)
@culinary_discipletx
Downstairs At The Esquire Tavern (San Antonio, Texas)
@stephaniehoustonyall
Hot Joy (San Antonio, Texas)
See competition analysis

Home Cooking

Discover Rum penetration in home cooking

Most Popular Recipes

The most notable variations of Rum recipes found online, and how they have performed over the past year. June 2021 data
How many online recipes exist for Rum. June 2021 data

Recipe Count

5,042
How many online recipes use Rum as an ingredient. June 2021 data

Used As Ingredient

4,778
See more cooking insights