milk tea Trends

Highlights

Top 4 restaurant dishesSee More Most popular milk tea dishes in restaurants
#1 HONG KONG MILK TEA
Tiger Fork (Washington, District Of Columbia)
#2 CHEESE MOUSSE CEYLON MILK TEA
Motto Tea Cafe (Pasadena, California)
#3 THAI TEA MILK TEA
Mr.cool Ice Cream-miami (Miami, Florida)
#4 MILK TEA SLUSHY
Volcano Tea House (Aurora, Colorado)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with milk tea
#1brown sugar
#2matcha green tea
#3nutella
#4passion fruit
#5coconut
60.94%
#6pumpkin
60.50%
#7lychees
50.27%
#8ice
45.11%
#9honey
39.38%
#10waffles
34.77%
Restaurants Percentage of restaurants that serve milk tea

0.73%

1,111 of 152,871 Restaurants
Online Recipes Percentage of all online milk tea recipes

0.01%

82 of 1,437,927 Recipes

Overview

milk tea Growth Over Time How milk tea has risen or fallen in popularity over the past year
Nov '17Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.050.10.150.20.250.30.35
Year Over Year MILK TEA growth or decline vs one year ago
39.24%
Yearly Eating Frequency Average yearly consumption of milk tea per consumer
2.26
Share of Plate The percentage of the average American diet that milk tea represents
Eat in vs Eat out The popularity of milk tea at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve milk tea

0.73%

1,111 of 152,871 Restaurants
Online Recipes Percentage of all online milk tea recipes

0.01%

82 of 1,437,927 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for milk tea, as well as the food and beverage combinations trending and fading over the past year

beverages Trends Highlights the most popular beverages ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1tea
62.49%
#2coffee
14.32%
#3green tea
12.56%
#4smoothie
4.61%
#5black tea
3.54%
#6espresso
1.35%
#7matcha green tea
1.14%
Fastest Rising beverages Ingredients
#1matcha green tea
#2espresso
25.50%
Fastest Falling beverages Ingredients
#1smoothie
35.36%
#2black tea
24.04%
#3green tea
11.4%
#4tea
9.1%
#5coffee
7.02%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1matcha
47.71%
#2tapioca
33.72%
#3chocolate
14.35%
#4vanilla
2.53%
#5lavender
1.69%
Fastest Rising spices and herbs Ingredients
#1lavender
#2vanilla
23.54%
#3tapioca
21.15%
#4matcha
13.12%
Fastest Falling spices and herbs Ingredients
#1chocolate
23.59%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1ice cream
76.64%
#2ice
7.28%
#3almond milk
5.52%
#4eggs
5.4%
#5salad
5.16%
Fastest Rising perishables and prepared Ingredients
#1ice
45.11%
#2salad
3.36%
Fastest Falling perishables and prepared Ingredients
#1eggs
55.61%
#2almond milk
36.42%
#3ice cream
5.21%
dairy Trends Highlights the most popular dairy ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1milk
80.8%
#2cheese
11.93%
#3cream
7.26%
Fastest Rising dairy Ingredients
#1milk
4.49%
Fastest Falling dairy Ingredients
#1cheese
40.21%
#2cream
27.75%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
21.88%
#2sugar
12.96%
#3brown sugar
8.44%
#4pudding
7.97%
#5bread
7.49%
#6pastry
7.25%
#7waffles
7.13%
#8toast
6.9%
#9cheesecake
6.42%
#10caramel
4.52%
#11crepes
2.85%
#12tapioca pearls
1.9%
#13donuts
1.78%
#14biscuits
1.43%
#15oreos
1.07%
Fastest Rising bakery and desserts Ingredients
#1brown sugar
#2biscuits
#3tapioca pearls
#4donuts
#5crepes
#6cheesecake
#7waffles
34.77%
#8cake
16.57%
#9caramel
14.04%
Fastest Falling bakery and desserts Ingredients
#1toast
54.56%
#2bread
43.06%
#3pudding
40.39%
#4oreos
13.98%
#5sugar
10.58%
#6pastry
7.22%
fruits Trends Highlights the most popular fruits ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1lychees
32.21%
#2passion fruit
23.83%
#3lemon
15.1%
#4strawberries
9.73%
#5watermelon
9.4%
#6honeydew
9.06%
#7peaches
0.67%
Fastest Rising fruits Ingredients
#1watermelon
#2passion fruit
#3honeydew
71.59%
#4lychees
50.27%
#5strawberries
9.82%
#6lemon
4.82%
Fastest Falling fruits Ingredients
#1peaches
27.93%
meat Trends Highlights the most popular meat ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
67.2%
#2beef
32.8%
Fastest Falling meat Ingredients
#1chicken
31.7%
#2beef
29.84%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
Fastest Rising nuts and seeds Ingredients
#1coconut
60.94%
alcohol Trends Highlights the most popular alcohol ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1rose
79.17%
#2wine
20.83%
Fastest Falling alcohol Ingredients
#1wine
35.94%
#2rose
20.48%
condiments Trends Highlights the most popular condiments ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1honey
74.44%
#2nutella
25.56%
Fastest Rising condiments Ingredients
#1nutella
#2honey
39.38%
grains Trends Highlights the most popular grains ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1rice
75.31%
#2noodles
24.69%
Fastest Falling grains Ingredients
#1rice
57.1%
#2noodles
27.7%
vegetables Trends Highlights the most popular vegetables ingredients with milk tea, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1pumpkin
Fastest Rising vegetables Ingredients
#1pumpkin
60.50%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose milk tea compared to all other dishes
fitness
6.00%
snack
2.90%
weight loss
1.40%
Diets Over Time The dietary references with milk tea over time
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.511.522.533.544.555.5
  • Vegan
  • Vegetarian
  • Clean Eating
  • Gluten Free

Restaurant Analysis

A look at the most popular milk tea dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve milk tea

0.73%

Cuisine Penetration The most popular restaurant cuisine to feature milk tea

tea room

11%
milk tea Pricing Analysis Average price of milk tea across the variously priced restaurants, from cheapest to most expensive
$3.51$3.46$3.54$4.41$6.59AVG$$$$$$$$$$
Most Popular milk tea Dishes The most notable variations of milk tea served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Hong Kong Milk Tea Tiger ForkWashingtonDistrict Of Columbia
#2 Cheese Mousse Ceylon Milk Tea Motto Tea CafePasadenaCalifornia
#3 Thai Tea Milk Tea MR.Cool Ice Cream-MiamiMiamiFlorida
#4 Milk Tea Slushy Volcano Tea HouseAuroraColorado
#5 Jasmine Green Milk Tea STEEP Creamery & TeaSan FranciscoCalifornia
#6 Hokkaido Milk Tea Pengo Drink StationLaguna HillsCalifornia
#7 Coffee Milk Tea Boba GuysSan FranciscoCalifornia
#8 Milk Tea Bae Bae's KitchenPittsburghPennsylvania
#9 Plain Black Milk Tea STEEP Creamery & TeaSan FranciscoCalifornia
#10 Rice Wine Bubble Tea Bubblefish Bubble Tea & SushiPhiladelphiaPennsylvania
Menu Items How many total instances of milk tea found in restaurants across the country
3,151
Dish Count Per Menu The average number of milk tea variations on a restaurant's menu
2.84

Home Cooking

Highlighting the leading online milk tea recipes and their penetration

Recipe Count How many online recipes exist for milk tea
82
Used As Ingredient How many online recipes use milk tea as an ingredient
45
Top Online Recipes The most notable variations of milk tea recipes found online, and how they have performed over the past year
1

Turmeric "Golden Milk" Tea from Melissa Malinowski, ND

2

Chai Bubble Tea from Numi Tea Garden Blog

3

Coffee Jelly with Almond Milk Tea from Paleo Blog

4

Three Ways to Make Bubble Tea from Ahead of Thyme

5

Sweet Cinnamon Milk Tea from Hello Little Home

6

Vegan Green Tea Bubble Tea from The Viet Vegan

7

Healthy Bubble Tea from Tastemade

8

Green Tea Coconut Milk Ice Cream from The Roasted Root

9

Turmeric Tea Recipe (How to Make Golden Milk) from Wellness Mama®

10

Chai Coconut Bubble Tea from MJ and Hungryman - Austin, TX Registered Dietitian Nutritionist

11

Three Ways to Make Bubble Tea from Ahead of Thyme

12

Turmeric Tea Recipe (How to Make Golden Milk) from Wellness Mama®