Food & Beverage Industry Trends Highlights

Michelob popularity has changed by 60.94% over the past year. On average, Michelob is consumed 1.31 times every year. Market adoption for Michelob in restaurants is 2.17% and it is on 0% of recipes.

Michelob plating ideas from top restaurants

Most popular Michelob dishes in restaurants. March 2021 data
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Date's Donuts (Dinuba, California)
Trolley Wing Co. Midvale (Midvale, Utah)
Longhorn Steakhouse (Yonkers, New York)
Trolley Wing Co. Midvale (Midvale, Utah)

Fastest rising Michelob pairings

The fastest rising ingredients, flavors, and drinks with Michelob. March 2021 data
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Food Market Overview for Michelob

Michelob Growth Over Time

Monitor trends in Michelob related conversations over the past year. March 2021 Data
Dec '19Jan '20Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '2100.0010.0020.0030.0040.0050.0060.0070.008
  • Annual Growth

    Michelob consumption yearly growth rate
    60.94%
  • Annual Consumption Frequency

    Michelob is consumed 1.31 times on average every year
    1.31
  • The percentage of the average American diet that Michelob represents. March 2021 data

    Market Adoption

  • The popularity of Michelob at home vs at restaurants. The dashed black line represents the breakdown of the industry average. March 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Michelob

    Popularity in Restaurants

    2.17%
    12,949 of 597,012 Restaurants

Product & Culinary Innovation Analysis

The upcoming food industry trends for Michelob. March 2021 data

Most Popular alcohol Ingredients and Pairings

Highlights the most popular alcohol ingredients with Michelob, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top alcohol Ingredients and Pairings
#1michelob
34.89%
#2michelob ultra
25.96%
#3beer
23.19%
#4bud light
3.68%
#5budweiser
2.28%
Trending Ingredients and Pairings
#1witbier
#2hard seltzer
#3cognac
#4cabernet sauvignon
#5riesling
Declining Ingredients and Pairings
#1lager
66.73%
#2margarita
58.04%
#3coors light
42.18%
#4vodka
42.05%
#5jack daniels
38.84%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Michelob, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top beverages Ingredients and Pairings
#1seltzer
24.93%
#2seltzer water
24.93%
#3water
10.75%
#4spiked seltzer
6.91%
#5soda
5.98%
Trending Ingredients and Pairings
#1eggnog
#2hot tea
#3mineral water
#4ginger beer
#5tomato juice
Declining Ingredients and Pairings
#1water
78.23%
#2soda
60.81%
#3sparkling water
37.52%
#4coke
26.3%
#5coca cola
26.3%

Most Popular fruits Ingredients and Pairings

Highlights the most popular fruits ingredients with Michelob, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top fruits Ingredients and Pairings
#1lime
28.71%
#2pear
15.46%
#3pineapple
9.33%
#4berries
8.45%
#5peaches
8.3%
Trending Ingredients and Pairings
#1elderberry
#2kiwi
#3peaches
#4pineapple
#5pear
Declining Ingredients and Pairings
#1lemon
72.36%
#2blueberries
64.95%
#3apple
53.64%

Most Popular meat Ingredients and Pairings

Highlights the most popular meat ingredients with Michelob, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top meat Ingredients and Pairings
#1chicken
21.16%
#2hot dog
15.98%
#3franks
15.98%
#4steak
14.79%
#5beef
10.16%
Trending Ingredients and Pairings
#1chorizo
#2sausage
32.66%
#3ribeye
30.65%
#4hot dog
14.06%
#5franks
14.06%
Declining Ingredients and Pairings
#1bacon
75.22%
#2chicken
65.58%
#3beef
28.14%
#4steak
26.3%
#5drumstick
15.46%

Most Popular vegetables Ingredients and Pairings

Highlights the most popular vegetables ingredients with Michelob, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top vegetables Ingredients and Pairings
#1greens
25.81%
#2cucumber
17.8%
#3onion
9.52%
#4tomatoes
9.25%
#5gherkins
6.34%
Declining Ingredients and Pairings
#1lettuce
57.73%
#2onion
52.1%
#3asparagus
46.77%
#4chipotle pepper
28.14%
#5jalapeno
15.46%

Most Popular food Ingredients and Pairings

Highlights the most popular food ingredients with Michelob, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top food Ingredients and Pairings
#1bread
26.01%
#2hamburger
20.48%
#3salad
15.13%
#4tacos
14.02%
#5eggs
6.64%
Trending Ingredients and Pairings
#1curry
#2cheese sticks
#3chicken broth
#4dumplings
#5shrimp scampi
Declining Ingredients and Pairings
#1hamburger
64.95%
#2bread
53.94%
#3eggs
28.14%
#4pretzels
24.36%
#5tacos
14.46%

Most Popular spices and herbs Ingredients and Pairings

Highlights the most popular spices and herbs ingredients with Michelob, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top spices and herbs Ingredients and Pairings
#1pepper