margarita Trends

Highlights

Top 4 restaurant dishesSee More Most popular margarita dishes in restaurants
#1 MARGARITA
Social 59 Eatery & Lounge (West New York, New Jersey)
@social59nj

$7.00

#2 MARGARITA PIZZA
48 North (Portland, Oregon)
@48northtaps

$13.95

#3 MARGARITA GRILLED CHICKEN
Chili's Grill & Bar (Valrico, Florida)
@afafield

$10.49

#4 NEIMAN MARCUS MARGARITA
The Rotunda (San Francisco, California)
@madd4food

$14.00

Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with margarita
#1salsa
#2pepperoni
#3chili
#4tequila
#5vodka
80.87%
#6tortillas
42.50%
#7tacos
34.30%
#8salt
29.19%
#9guacamole
27.47%
#10fish
15.56%
Restaurants Percentage of restaurants that serve margarita

7.7%

11,776 of 152,871 Restaurants

Top dish:
Margarita

Online Recipes Percentage of all online margarita recipes

0.05%

696 of 1,437,927 Recipes

Top recipe:
Spicy Grapefruit Jalapeño Margarita

Overview

margarita Growth Over Time How margarita has risen or fallen in popularity over the past year
Nov '17Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.0250.050.0750.10.1250.150.1750.20.2250.250.275
Year Over Year MARGARITA growth or decline vs one year ago
30.94%
Yearly Eating Frequency Average yearly consumption of margarita per consumer
1.72
Share of Plate The percentage of the average American diet that margarita represents
Eat in vs Eat out The popularity of margarita at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve margarita

7.7%

11,776 of 152,871 Restaurants

Top dish:
Margarita

Online Recipes Percentage of all online margarita recipes

0.05%

696 of 1,437,927 Recipes

Top recipe:
Spicy Grapefruit Jalapeño Margarita

Innovation Analysis

The most popular ingredients, flavors, and variations for margarita, as well as the food and beverage combinations trending and fading over the past year

alcohol Trends Highlights the most popular alcohol ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1tequila
54.6%
#2cocktail
17.5%
#3wine
13.38%
#4liquor
5.38%
#5vodka
2.95%
#6beer
2.69%
#7gin
1.75%
#8rum
1.75%
Fastest Rising alcohol Ingredients
#1gin
#2rum
#3tequila
#4vodka
80.87%
#5liquor
13.27%
#6beer
3.86%
Fastest Falling alcohol Ingredients
#1wine
34.23%
#2cocktail
1.85%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1guacamole
42.44%
#2tacos
41.89%
#3salad
12.56%
#4hamburger
3.11%
Fastest Rising perishables and prepared Ingredients
#1tacos
34.30%
#2guacamole
27.47%
Fastest Falling perishables and prepared Ingredients
#1salad
62.1%
#2hamburger
57.94%
dairy Trends Highlights the most popular dairy ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cheese
63.09%
#2queso
22.85%
#3mozzarella
14.06%
Fastest Falling dairy Ingredients
#1cheese
48.64%
#2mozzarella
33.97%
#3queso
0.7%
meat Trends Highlights the most popular meat ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
47.95%
#2steak
28.67%
#3pork
12.29%
#4pepperoni
11.08%
Fastest Rising meat Ingredients
#1pepperoni
Fastest Falling meat Ingredients
#1chicken
34.98%
#2steak
11.72%
#3pork
9.56%
grains Trends Highlights the most popular grains ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1pasta
52.38%
#2rice
47.62%
Fastest Rising grains Ingredients
#1pasta
13.04%
Fastest Falling grains Ingredients
#1rice
27.65%
vegetables Trends Highlights the most popular vegetables ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1basil
76.98%
#2tomatoes
23.02%
Fastest Falling vegetables Ingredients
#1tomatoes
65.78%
#2basil
57.98%
fruits Trends Highlights the most popular fruits ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1mango
Fastest Falling fruits Ingredients
#1mango
2.03%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1salt
Fastest Rising spices and herbs Ingredients
#1salt
29.19%
seafood Trends Highlights the most popular seafood ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top seafood Ingredients
#1fish
Fastest Rising seafood Ingredients
#1fish
15.56%
condiments Trends Highlights the most popular condiments ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1chili
#2salsa
3.23%
Fastest Rising condiments Ingredients
#1salsa
#2chili
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1tortillas
Fastest Rising bakery and desserts Ingredients
#1tortillas
42.50%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose margarita compared to all other dishes
fitness
5.53%
Diets Over Time The dietary references with margarita over time
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.250.50.7511.251.51.7522.252.52.7533.253.5
  • Vegan
  • Vegetarian
  • Gluten Free
  • Clean Eating

Restaurant Analysis

A look at the most popular margarita dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve margarita

7.7%

Cuisine Penetration The most popular restaurant cuisine to feature margarita

american restaurant

34%
margarita Pricing Analysis Average price of margarita across the variously priced restaurants, from cheapest to most expensive
$10.85$18.23$10.79$9.08$10.07AVG$$$$$$$$$$
Most Popular margarita Dishes The most notable variations of margarita served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Margarita Social 59 Eatery & LoungeWest New YorkNew Jersey
#2 Margarita Pizza 48 NorthPortlandOregon
#3 Margarita Grilled Chicken Chili's Grill & BarValricoFlorida
#4 Neiman Marcus Margarita The RotundaSan FranciscoCalifornia
#5 Next Door Margarita Next DoorDenverColorado
#6 El Chorro Margarita El ChorroParadise ValleyArizona
#7 Rosemary Margarita Antique TacoChicagoIllinois
#8 Rosemarys Margarita Antique TacoChicagoIllinois
#9 Lil Frankies Margarita Lil' Frankie'sNew YorkNew York
#10 Coopers Hawk Margarita Cooper's Hawk Winery & RestaurantColumbusOhio
Menu Items How many total instances of margarita found in restaurants across the country
40,008
Dish Count Per Menu The average number of margarita variations on a restaurant's menu
3.4

Home Cooking

Highlighting the leading online margarita recipes and their penetration

Recipe Count How many online recipes exist for margarita
696
Used As Ingredient How many online recipes use margarita as an ingredient
126
Top Online Recipes The most notable variations of margarita recipes found online, and how they have performed over the past year
#1

Spicy Grapefruit Jalapeño Margarita from As Easy As Apple Pie

#2

Grilled Margarita Shrimp Kebabs from a farmgirl's dabbles

#3

Spicy Grapefruit Jalapeño Margarita from As Easy As Apple Pie

#4

Salted margarita popcorn from Choosingchia

#5

Margarita Strawberries from Delish

#6

Pineapple Jalapeño Margarita from The Blond Cook

#7

Strawberry Basil Margarita Summer Cocktail from Our Salty Kitchen

#8

Margarita Chicken with Agave and Tequila from The Endless Meal

#9

Crock Pot Margarita Chicken Dip from Dip Recipe Creations

#10

Margarita Pizza Quesadilla from Eating European

#11

Mini Strawberry Margarita Cheesecakes from bakedbyrachel.com

#12

Strawberry Basil Margarita Summer Cocktail from Our Salty Kitchen