Food & Beverage Industry Trends Highlights

Chipotle popularity has changed by 11.77% over the past year. On average, Chipotle is consumed 1.57 times every year. Market adoption for Chipotle in restaurants is 19.95% and it is on 0.24% of recipes.

Chipotle plating ideas from top restaurants

Most popular Chipotle dishes in restaurants. May 2021 data
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Chipotle Mexican Grill (Bakersfield, California)
Chipotle Mexican Grill (Buena Park, California)
Chipotle Mexican Grill (Woodhaven, Michigan)
Chipotle Mexican Grill (El Segundo, California)

Fastest rising Chipotle pairings

The fastest rising ingredients, flavors, and drinks with Chipotle. May 2021 data
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#1fruit juice
18.22%
#2bread
17.09%
#3juice
12.27%
#4tacos
8.97%
#5spicy sauce
8.41%
#6mac & cheese
6.98%
#7cheese
6.90%
#8chicken
6.01%
#9beer
3.76%

Food Market Overview for Chipotle

Chipotle Growth Over Time

Monitor trends in Chipotle related conversations over the past year. May 2021 Data
Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2100.0250.050.0750.10.1250.150.1750.2
  • Annual Growth

    Chipotle consumption yearly growth rate
    11.77%
  • Annual Consumption Frequency

    Chipotle is consumed 1.57 times on average every year
    1.57
  • The percentage of the average American diet that Chipotle represents. May 2021 data

    Market Adoption

  • The popularity of Chipotle at home vs at restaurants. The dashed black line represents the breakdown of the industry average. May 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Chipotle

    Popularity in Restaurants

    19.95%
    124,083 of 621,918 Restaurants
  • 0.24% of recipes have Chipotle

    Popularity in Recipes

    0.24%
    11,576 of 4,735,453 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Chipotle. May 2021 data

Most Popular raw ingredients Ingredients and Pairings

Highlights the most popular raw ingredients ingredients with Chipotle, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top raw ingredients Ingredients and Pairings
#1chipotle
36.65%
#2cheese
8.8%
#3spicy sauce
8.32%
#4chicken
8.27%
#5chipotle sauce
7.64%
Declining Ingredients and Pairings
#1hatch chiles
84.97%
#2pumpkin spice
82.37%
#3sole
79.04%
#4vidalia onion
79.04%
#5chocolate bar
76.34%

Most Popular prepared food Ingredients and Pairings

Highlights the most popular prepared food ingredients with Chipotle, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top prepared food Ingredients and Pairings
#1mac & cheese
22.77%
#2bread
16.44%
#3tacos
14.02%
#4salad
12.51%
#5hamburger
7.3%
Declining Ingredients and Pairings
#1zucchini noodles
85.16%
#2pumpkin pie
84.49%
#3lettuce salad
74.03%
#4sundae
73.74%
#5caprese salad
73.74%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Chipotle, as well as its fastest rising and falling ingredients. Broken down by food category. May 2021 data
Top beverages Ingredients and Pairings
#1juice
23.35%
#2beer
15.9%
#3fruit juice
15.27%
#4water
13.43%
#5coffee
11.41%
Declining Ingredients and Pairings
#1ginger beer
74.85%
#2bud light
57.34%
#3corona beer
55.76%
#4shandy
53.15%
#5chocolate shake
52.22%

Diets & Traits

Uncover the primary dietary motivations behind consumer preferences for Chipotle

Diets Over Time

The dietary references with Chipotle over time. May 2021 data
Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '2102.557.51012.51517.52022.5
  • grain free
  • vegan
  • nut free
  • plant based

Most popular Chipotle related motivations

The leading motivations and claims consumers choose Chipotle compared to all other dishes. May 2021 data
  • fitness

    6.95%
  • meal prep

    3.88%
  • protein

    3.66%

Restaurant Trends Analysis

Chipotle adoption in the restaurant industry and pricing segmentation. May 2021 analysis

Chipotle Pricing Analysis

Track the average price of Chipotle dishes across all price tiers. May 2021 data
$9.4$6.44$11.78$14.09$16.45AVG$$$$$$$$$$
  • Restaurant Penetration

    19.95% of restaurants serve. May 2021 data
    19.95%
  • Foodservice Cuisine Penetration

    The cuisine that offers Chipotle the most. May 2021 data
    mexican restaurant
    61%
  • Restaurant Menu Analysis

    973649 of menu items containing Chipotle. May 2021 data
    973,649
  • Dish Count Per Menu

    The average number of Chipotle dishes found in menus. May 2021 data
    7.85

Most Popular Chipotle Dishes

Most popular Chipotle posts from restaurants. May 2021 data
Chipotle Mexican Grill (Bakersfield, California)
Chipotle Mexican Grill (Buena Park, California)
Chipotle Mexican Grill (Woodhaven, Michigan)
Chipotle Mexican Grill (El Segundo, California)

Home Cooking

Discover Chipotle penetration in home cooking

Most Popular Recipes

The most notable variations of Chipotle recipes found online, and how they have performed over the past year. May 2021 data